The best time to stock your wine cellar is just around the corner! Join us Thursday, August 22nd through Friday, August 23rd for the ultimate wine sale of the season on LastBottleWines.com. The 48-hour virtual event starts at 9:00 AM (Napa Time, aka PDT), and we’ll keep the deals coming all day and all night long (and possibly even into the weekend!)
This extra special sale only happens a few times a year (not again until December!)– and we’re kicking off the biggest Marathon of 2024 with a bang! You can expect discounts anywhere from 30 to 75% off retail prices on highly-coveted cellar showpieces, international and domestic daily-drinkers, under-the-radar gems, and so much more! The best part? We’re offering FREE SHIPPING on Every. Single. Order. (contiguous U.S. only– sorry AK & HI!)
… and that’s just the beginning. Here is everything you need to know about the Last Bottle Marathon, from what to expect to how to participate:
What is the Last Bottle Marathon?
If you know Last Bottle, you know that each day we offer just ONE wine on our site, always at an unbeatable price, and typically selling out within a few hours. Sometimes we come across wines that are too good to pass up, but don’t have enough stock for a daily offer– that’s where the Marathon comes in! During the Marathon, we flip that one-wine-per-day system on its head and offer wine after wine after wine! We’re talking THOUSANDS of wines, on the site for a minute or two each – sometimes less!
How Does the Last Bottle Marathon Work?
At any point during the event, there will be only ONE wine on the site, but know that the offer will only be available for an extremely limited time (sometimes only SECONDS). To secure the offer before it goes away, you must complete the checkout process on each wine you’d like to purchase. If you pre-saved your shipping and credit info in your account, the checkout process will only be three clicks.
Buyer beware! Wines will be unceremoniously dumped out of your cart once a new offer has arrived on the site. Wines will NOT be saved for you to “build a cart.” That means you’ve gotta place an order on each and every wine that tickles your fancy!
With that in mind, our BIGGEST Marathon tip is to refrain from hesitation! Marathon is fast – and if you want the juice, you gotta have speedy fingers. We will take care of combining your orders afterward and shipping them out together.
Keep An Eye Out for the Runners’ Bibs
We will be sprinkling hidden coupon codes throughout the event in the form of runners’ bibs! Keep an eye out in the product photos. Every bib you see will have a 10% promo code for you to use for the following 10 minutes.
Last Bottle Marathon Schedule, Harvest 2024
Here’s what we have in store for the Last Bottle Marathon, Harvest 2024:
Thursday, August 22: Last Bottle Marathon Day One
- 9:00 AM (PST) – Marathon Begins
Set your alarms for 9 AM– sharp! This is NAPA time, so don’t show up too early. We’ll be kicking off the fun at the top of the hour. - 1:00 PM (PST) – Hour of Power
We’ll be offering our cultiest, rarest, brag-worthiest bottles for one whole hour. Stay tuned for our finest selection of cellar stars. They might be expensive, but boy are they discounted! - 3:00 PM (PST) – Marathon: Live
Ever wonder who runs this show?! Tune into our Instagram account for a live hour with the Last Bottlers. We’ll be talking though (and tasting!) our staff-favorites as they go live on the site! - 4:00 PM (PT) – Requests Hour
Your social media requests take center stage for one hour only! Have a request to submit? Head to our socials and leave us a comment with the bottles you’re hoping to see! - 5:00 PM (PT) – Super Savers: 60% Off (Or More!)
We’re firing off the deepest discounted wines for one hour straight! - 6:00 PM (PT) Sunset to Sunrise– Skeleton Crew
Just because the sun is down doesn’t mean that the party is over! During our Skeleton Crew hours (sunset to sunrise), we will be offering ultra low-inventory bottles. The true Marathoners know this is where the action happens. These wines will move fast– so bring your A-game and an espresso!
Friday, August 23: Last Bottle Marathon Day Two
- 9:00 AM (PT) – Marathon Continues
The party doesn’t stop!!! It was goin’ all night!! - 1:00 PM (PT) – Hour of Power
Just like Thursday, we’re serving up even MORE of our cult-iest bottles. - 2:00 PM (PT) – Steals and Deals: Wines Under $25
Porch pounders, weeknight sippers, and all-around daily-drinkers that are sure to impress! - 5:00 PM (PT) – Requests Hour
Even more of your Marathon social media requests. - 6:00 PM (PT) Sunset to Sunrise – Skeleton Crew
We won’t quit until we’ve reached a full 48 hours! Any wines with just a few bottles left in inventory will fly across your screen. Get your Last Bottle favorites before they’re gone for good.
Saturday, August 24th & Sunday, August 25th: A Special Surprise
- You know we’re always up to something 😉 Keep an eye on your inbox, Bottlers…
How Does Last Bottle Marathon Shipping Work?
Your Harvest Marathon 2024 will consist of many many small purchases, but fear not! You will not receive several tiny wine packages. Once the event is complete, our team will combine your Marathon orders so you receive all of your wines together.
Please give us time to make this happen! Our crew works as fast as they can, but packages may arrive up to six weeks after the Marathon.
How to Prepare for the Last Bottle Marathon
Okay, if you’re new to this, the idea of preparing for a wine sale sounds… intense. But seasoned LB Marathoners know that preparation is the difference between scoring the wine of your dreams… and not. We call it a Marathon for a reason, after all!
Here’s the Olympic-level Last Bottle Marathon check-list:
- Double check all account information is correct before the event.
- Send in requests on social media and enter into our Instagram giveaway before August 21st — the earlier, the better! We’re giving away $100 in Last Bottle credits to five lucky Last Bottlers, just in time for the Harvest Marathon 2024. Think of it as your golden ticket to snag some incredible wines during the event!
- Turn your friends onto Last Bottle so they get $ and you get $$$!
How to Get Free $$ Towards Your Orders
When you invite friends and family to join Last Bottle with your referral code, they’ll get $10 added to their account upon sign-up, and you will get $30 added to yours when they make their first purchase!! That kind of cash goes far in a sale like this, and it’s not too late to get all of your referrals in before the big day. Read the Invite Policy for the nitty gritty.
We’ll See You Thursday, August 22nd
Be there, or be square. (You can also be square and join the Marathon. We don’t judge.)